AutoWeek calls the Ford F-150 the most significant vehicle of the North American International Auto Show
The editors of AutoWeek Magazine have picked the new 2009 Ford F-150 as the “Most Significant” vehicle of this year’s North American International Auto Show (NAIAS) at their annual Design Forum held in Detroit Jan. 16.
AutoWeek reported: “From the Explorer America [concept]– a unibody-constructed, friendlier sport/utility vehicle – to the Verve, the best-looking small car Ford has built for America in generations, the F-150 is “Most Significant” for what it means not only to the company but to the American ethic. The F-150 is ‘Ford Tough’ – and so was this decision among quite an impressive lineup of products Ford has on display.”
The new 2009 Ford F-150 offers the most capability, most ‘smart’ features and most choice in the full-size pickup market. The new 2009 F-150 is new from the inside and out – from its segment-first features, tough new exterior, more spacious, flexible and refined interior and unparalleled choice of cab styles and trim levels, including a new Platinum series that redefines tough truck luxury. The addition of Platinum brings Ford to a total of 35 unique F-150 configurations.
The new 2009 Ford F-150 expands its capability by adding more usable interior space to the SuperCrew model, a stronger, lighter frame and more standard safety features than previous models.
The F-Series, America’s best-selling truck line for 31 years, turns 60 this year, during which time Ford has built more than 33 million F-Series pickups. Today, Ford has more F-Series pickups on the road with 250,000 miles on them than anyone else in the truck business.